Boutiq

What Boutiq is

High-touch retail, translated to video. Products that need explanation, fitting or trust, luxury, custom goods, high-consideration purchases, lose conversion online when only text support exists; Boutiq connects shoppers to staff over live video inside the store.

The flow spans discovery to checkout, with team sales tools behind the scenes.

What you can do with it

• Let customers start or schedule video chats
• Run interactive showroom presentations
• Assist checkout during video sessions
• Manage staff scheduling and service hours
• Track conversion and lifetime value effects

Who it is for

• Shopify Plus brands with consultative sales
• Luxury and custom goods retailers
• High average-order-value stores
• Categories needing demonstration and trust

What to watch out for

• Video involves customer images and order data; privacy policy and recording rules must be explicit
• Staff scheduling is a real operational requirement
• Low-price, high-volume catalogs rarely justify video service
• Plan the service entrance and checkout path before launch